I have always admired entrepreneurs who work hard, believe in their ideas, and founds companies. For a long time, working as a professional, I have wanted to have this a creative challenge.
Finally, after taking lessons in saddle leather stitching, the timing was right to start preparing for ANTON ALICE and enlarge my interest in leather and design.
My philosophy is to create well-designed bags for business and occasions, made with high-quality craftsmanship and materials that guarantee a long lasting life.
A laptop bag doesn't have to be boring or without character. ANTON ALICE has a modern look and aspires to make a statement. The bags are sorted after function, regardless of the gender of their carrier.
In March 2019 the brand was launch and the first design, the Tote Bag No1, was ready for online sale. This bag is today carried by several powerful and influential peoples in Sweden.
Founder of ANTON ALICE